Upside Explained

A brand-new betting concept from Sporting Solutions that has launched exclusively with Betsson ahead of the World Cup. Starting with Total Goals on Football and expanding across markets and sports for 2026 Season

What is it?

A twist on popular Totals that offer a win-lose format on multiple goal lines

With Upside, the fixed stake is the same, but every goal scored increases the players pay out during the match

A Jackpot of x10,25 or 50 stake unlocked in high scoring games (7-9 goals) depending on operators preference

Why its different

Player simply selects stake and places the bet on the Upside goals market

For every goal scored, the bet settles progressively and the player’s winnings are paid out direct to their wallet until end of the game

Why players will love it

It is a Pre-match bet with In-Play levels of engagement

With returns typical from the 1st goal scored, it provides a feeling of security and loss aversion similar to Cash Out

Higher goal values provide a realistic ‘jackpot’ scenario to the player, tapping into low risk, high return acca behaviour

Upside Betting: one bet, endless excitement. PSG vs Bayern progressive payout per goal.